How to Start a Successful Affiliate Program for Digital Products
Wondering how you can set up an affiliate program for digital products?
By partnering with affiliates, you can tap into the power of word-of-mouth marketing and reach a wider audience that you may not be able to reach on your own.
In this article, we’ll show you how to start a successful affiliate program for your digital products using AffiliateWP, and explain why it’s a must for any business looking to grow their revenue and build their brand.
Why Start An Affiliate Program For Digital Products?
Starting an affiliate program for your digital products can have a significant impact on the growth of your business.
Here are some of the top reasons why you must start an affiliate program for your digital products:
Increase in Revenue
By starting an affiliate program, you’ll be able to tap into the power of word-of-mouth marketing.
Affiliates will promote your digital products to their audience, resulting in more sales and increased revenue for your business.
With an affiliate program, you can leverage the reach of other businesses and influencers to promote your products.
Wider Audience Reach
Affiliates can help you reach a wider audience that you may not be able to reach on your own. Affiliates have their own audience that trusts and values their recommendations.
By partnering with affiliates, you can get your digital products in front of new potential customers who may not have found you otherwise.
Compared to traditional marketing methods, starting an affiliate program for your digital products is a cost-effective way to market your products.
You only pay affiliates a commission when they generate a sale, which means you don’t have to spend money upfront on advertising. This makes affiliate marketing a cost-effective way to drive sales and increase revenue for your business.
By partnering with affiliates, you’ll be building relationships with other businesses and influencers in your industry.
This can help you build your brand and establish your business as an authority in your niche.
By working with affiliates who share your values and mission, you can build a network of trusted partners who can help you grow your business.
Now, let’s look at how you can successfully start an affiliate program for digital products.
7 Steps to Set Up An Affiliate Program for Digital Downloads
Setting up an affiliate program with AffiliateWP is a simple process that can be done in just a few steps.
Let us walk you through the steps you’ll need to follow:
- Install AffiliateWP
- Integrate Your Digital Products with The Setup Wizard
- Customize Your Affiliate Registration Form
- Customize the Affiliate Dashboard
- Create Marketing Materials for Affiliates
- Create Affiliate Links
- Pay Your Affiliates
See, you are only 7 steps away from creating a successful affiliate program to launch your digital products.
Step 1: Install AffiliateWP
Installing AffiliateWP is the first step in setting up your affiliate program for digital downloads.
The best part is that AffiliateWP is very easy to set up. It lets you set up an affiliate program for WordPress in less than 10 minutes and gives you powerful tools to help you grow your business.
With the easy-to-use setup wizard, you can easily connect your products and make sure you have everything you need to automate your affiliate program with just one click.
Once you’ve installed AffiliateWP, affiliates can use a URL generator to make affiliate links to your digital products.
This allows your affiliates to promote your digital products to their audiences, knowing that they’ll get commissions for any sales they bring in.
In addition, AffiliateWP provides you with the ability to track your affiliate links and offers the necessary tools for managing your affiliates. It’s a cost-effective approach to promoting products and boosting your revenue, without the need for expensive marketing software or plugins.
To get started, just go to the pricing page for AffiliateWP and pick the plan that works best for you. Once you’ve completed your purchase, you can download it from your account and install it by following AffiliateWP’s simple instructions.
Not got your e-commerce platform set up yet? Check out Easy Digital Downloads.
Step 2: Integrate Your Digital Products
AffiliateWP makes it easy to use WooCommerce, PayPal, Stripe, and Easy Digital Downloads to set up affiliate marketing for your digital products.
These integrations make it much easier to start selling your digital products on platforms you’re already familiar with.
With AffiliateWP, you have the flexibility to choose the platform that works best for your business needs.
Start by going to your AffiliateWP Settings and click the Launch Setup Wizard button at the bottom of the page.
Then you’ll be asked to enter your license key, which you can find on the page for your Account. Just copy and paste the key, then click the Continue button.
Next, choose your preferred ecommerce plugin from the list of integrations and choose your commission structure, including your preferred currency, rate type (fixed rate or percentage of order value), and referral amount.
Don’t forget that you can always change these settings in the future.
After you set your commission, you’ll be asked to set the “cookie duration” for your program. This is how long an affiliate link works after it has been clicked.
A cookie is a small file that’s placed on a user’s device when they click an affiliate link.
This cookie allows your website to recognize the user as an affiliate referral if they make a purchase within a certain period after clicking the link.
The cookie duration determines how long this recognition period lasts. For example, if you choose a cookie expiration of 30 days, the person who clicked on your affiliate link must make a purchase within 30 days for you to get a commission.
Don’t worry, all of these settings can be changed later in your AffiliateWP settings.
Finally, click Finish Setup and Exit Wizard to make your affiliate program live and ready to start making money for your digital products.
Step 3: Customize Your Affiliate Registration Form
As soon as you complete the setup wizard in AffiliateWP, you get an Affiliate Area automatically created for you.
This Affiliate Area is where your affiliates can sign up and approved affiliates can log in to their dashboards. You can customize the registration form to match your brand, giving you complete control.
To edit your Affiliate Area page, simply go to Pages and search for “affiliate area” in the search bar. You can then edit it just like any other WordPress page using WordPress blocks.
If you want to take things to the next level, you can use our WPForms integration to boost conversions on your affiliate signup forms.
The reason why affiliate registration forms are important is that they play a crucial role in attracting the right affiliates and setting the tone for your business relationship with them.
When you run your own affiliate program, you have the freedom to design a registration form that is tailored to your business and brand.
Step 4: Customize the Affiliate Dashboard
Your affiliate dashboard is an important part of your website and branding, and with AffiliateWP, it’s automatically synced to your website’s theme.
But did you know that you can also customize your affiliate dashboard even further with Affiliate Area Tabs? This is a great way to add additional pages to your affiliate dashboard, such as a welcome page or an affiliate onboarding guide.
To get started with adding tabs to your affiliate dashboard, you can download and install the Affiliate Area Tabs addon, which you can install in one click.
Once you’ve installed the addon, you’ll see a new Affiliate Area Tabs tab in your AffiliateWP settings where you can customize your tabs by reordering, hiding, and adding new tabs.
Creating a new tab is as easy as clicking the Add New Tab button, giving it a title, and selecting the content from a dropdown menu.
While your affiliate dashboard comes with important features like an affiliate link generator and real-time analytics, using affiliate area tabs allows you to tailor your dashboard to your specific needs and preferences.
Step 5: Create Marketing Materials for Affiliates
Marketing materials are essential for your affiliates to promote your products or services effectively.
As an affiliate program manager, it is crucial to provide your affiliates with high-quality creatives to increase engagement and conversions.
Effective creatives can help grab the attention of potential customers and highlight the benefits and features of your products.
Additionally, by providing your affiliates with a range of creatives to choose from, you empower them to create a customized and effective marketing strategy that aligns with their promotional style and audience.
With AffiliateWP, you can easily create and organize marketing materials for your affiliates.
AffiliateWP offers you an amazing feature called Creative Categories. This feature helps you organize your marketing materials in a more efficient way so that your affiliates can easily find and use them.
To get started, go to your AffiliateWP dashboard and navigate to the Creatives admin screen.
Here, you’ll see a new Categories sub-level menu. You can create different categories and add your marketing materials to them.
This will help your affiliates to filter and find the creatives they need easily. Once you’ve created your categories, you can add your existing or new creatives to them.
To do this, click on the Edit button for your existing creatives or hit the Add New button to create a new one.
Then, select the category for the creative from the drop-down menu. You can add a creative to multiple categories or a single one.
Your affiliates can now sort creatives by category directly from the Creatives tab in their Affiliate Area.
This feature helps them find the creatives they need quickly and easily, making it more likely for them to use them in their promotions.
Step 6: Create Affiliate Links
After creating your marketing materials in the creatives tab, the next step is to figure out how your affiliates can create affiliate links and sell your digital products.
But with AffiliateWP, creating affiliate links is incredibly easy.
Once your affiliates are approved for your digital product program, they can easily create affiliate links by logging into their Affiliate Area.
To create an affiliate link, they can navigate to the login page and enter the login details they created during their sign up. Once logged in, they will see a screen that allows them to generate affiliate links.
To generate an affiliate link for a specific page, such as a product page or your homepage, they just need to paste the URL into the box provided and click on the Generate button.
AffiliateWP will automatically track referrals from this link, allowing your affiliate to earn a commission when they drive a sale.
Creating affiliate links for your digital product program is simple and straightforward with AffiliateWP, allowing your affiliates to start promoting your products and earning commissions quickly and easily.
For more details, you can check out this detailed guide on how to create affiliate links in WordPress.
Step 7: Pay Your Affiliates
Once your affiliates start generating sales for your digital downloads, it’s time to reward them with payouts. With AffiliateWP, you have full control over when and how you pay your affiliates.
You can set up your payment schedule to be weekly, monthly, quarterly, or on a customized schedule that suits your business needs.
AffiliateWP offers multiple payment options to make the process as easy and hassle-free as possible.
AffiliateWP seamlessly integrates with your favorite payment options like:
- Credit Cards / Debit Cards
One of the simplest ways to pay your affiliates is with our integrated payouts service. With this option, you don’t even need to leave your WordPress admin dashboard. Simply follow the setup wizard and pay your affiliates directly to their bank accounts with just a few clicks.
Alternatively, you can also use PayPal Payouts or Stripe mass payments to transfer funds to your affiliates. These methods allow you to pay your affiliates securely and efficiently.
With AffiliateWP, paying your affiliates is quick and easy, so you can focus on growing your business and building successful partnerships with your affiliates.
Next, Try Our Advanced Growth Tools To Boost Your Sales
You can choose to have a standard affiliate dashboard like many other websites, but if you want to increase your sales and attract more affiliates, you should check out our Affiliate Portal addon.
This addon is available for people with a Professional license, and it’s a special tool that can help take your affiliate program up a notch.
The Affiliate Portal is just as customizable as our regular affiliate area, but it has a better dashboard interface to make things even easier for your affiliates. It’s perfect for affiliates to quickly check their performance, find new products to promote, and access your program on the go.
Want to make your affiliate program even more attractive to potential affiliates? There are a couple of cool addons you can use with AffiliateWP!
The Vanity Coupon Code addon lets affiliates choose a custom name for their coupons, which could be a fun way to personalize their promotions.
And if you want to encourage more people to sign up as affiliates, the Sign Up Bonus addon lets you offer a special bonus to new affiliates.
FAQs: How to Start an Affiliate Program for Digital Products
What Digital Products to Sell for Affiliate Marketing?
You can sell a wide range of digital products for affiliate marketing, including e-books, online courses, software, apps, digital templates, music, videos, and more. The key is to choose a product that aligns with your niche and target audience, and one that offers value to your customers.
How Much Does It Cost to Set Up an Affiliate Program?
The cost of setting up an affiliate program can vary widely, typically ranging from a few hundred to several thousand dollars. However, what’s more important than the cost is choosing the right affiliate software that fits your business needs and goals.
How Long Does It Take to Set up An Affiliate Program for Digital Products?
With AffiliateWP, you can set up an affiliate program for digital products in just a few minutes. The process involves installing the plugin, configuring the settings, creating marketing materials, and approving affiliates.
Get Started with Your Affiliate Program Now
By following the steps we’ve outlined, you can get your program up and running in no time, with the potential to earn passive income through affiliate marketing.
So why wait?
Get started today and see the benefits of having a successful affiliate program for your digital products.
Don’t forget to check these resources too:
- How to Reach Your Target Audience Using Affiliate Marketing
- How to Promote Your Products with Affiliate Coupon Codes
- 17 Best WordPress Plugins for Small Businesses (Compared)