Strategies for leveraging seasonality in your affiliate program

In this post, we break down some of our recommended strategies for leveraging seasonality in your affiliate program, so that you can make the most of the seasons and get those sales rollin’.

8 under-appreciated features in great affiliate marketing platforms

What makes a great affiliate marketing platform? We’ve talked about the more essential features, but there are actually some under-appreciated features worth exploring. In this post, we shed some light on a few of them!

AffiliateWP version 2.3 released, plus a new free add-on!

Version 2.3 of AffiliateWP brings a number of new enhancements and bug fixes. Award flat rate commission on a per order basis, configure email addresses for affiliate managers, and more!

Migrating from one affiliate marketing platform to another

So, you’ve decided to switch affiliate marketing platforms – now, it’s time to actually make the switch. In this post, we’ve put together a brief guide to migrating from one affiliate marketing platform to another to give you an idea of what to expect, what to prioritize, and how to structure the process so that your transition is as smooth as possible!

The importance of getting to know your affiliates

Affiliate marketing thrives on relationships, but what makes a good relationship? Good rapport, for one thing! In this post, we discuss the importance of getting to know your affiliates, and how it can actually benefit your affiliate program.

Rewarding your affiliates in non-monetary ways

Affiliate marketing runs around the central concept of reward, but it’s about more than just the money. In this post, we discuss some non-monetary rewards you can give your affiliates to empower them – and help your affiliate program succeed!

Tactics for recruiting high-profile affiliates

You want the very best people promoting your products – and just a few high-profile affiliates could drastically improve your affiliate marketing results. But, how do you motivate them to actually want to join your program? In this post, we discuss some tactics you can use to recruit high-profile affiliates – and potentially give a big boost to your affiliate program!

How to decrease your affiliate commission rate without losing all of your affiliates

There may come a time when you want, or need to decrease your affiliate commission rate – but how do you do it without sending your affiliates running for the hills? In this post, we talk about some possible scenarios – and how to go about it in a professional way.

The value of sharing affiliate success stories

When it comes to empowering your affiliates, rewards and recognition are hugely important – but sharing affiliate success stories is more than just shining a spotlight on your top performers. In this post, we talk a bit about the value of sharing affiliate success stories – and how it can create positive effects for you and your affiliates.

Converting customers to affiliates

Existing customers can make some of the best affiliates, but how do you approach the subject and actually get them on board? In this post, we talk about converting customers to affiliates, so you don’t miss out on untapped potential – and they don’t miss out on affiliate opportunities!

22 marketing conferences you should consider attending in 2019

We are more digitally connected and technologically enabled than ever, with many business owners running their entire operations remotely – but when it comes to marketing, sometimes nothing beats face-to-face interaction. In this post, we’ve put together a list of 22 marketing conferences you should consider attending in 2019!

Affiliate commissions: What’s the right approach?

Affiliate commissions are an important part of running your affiliate program, but how do you decide on the right commission rate? In this post, we discuss some specific guidelines you can use to make this decision so that it feels less like guesswork and more like an informed calculation!