How Derrick Mkandla uses affiliate marketing to grow his business and help others at the same time

In this edition of our Customer Showcase series, we feature Derrick Mkandla – founder of DuckboardsAndStilts.com – and discuss how his use of written content, affiliate marketing, and our very own AffiliateWP all work together toward his mission of helping others live a better quality of life.

5 tips for building strong affiliate relationships

Creating a thriving affiliate program ultimately starts and ends with people – so much so that nearly all of the previous affiliate marketing topics we’ve covered come back to relationships in some way. In this post, we’ve put together some of our top tips for building strong affiliate relationships, so you can make sure your affiliate program is one that produces real results!

Need custom development? We recommend Codeable

After working with Codeable for the last couple of years, we’re excited to move to an exclusive partnership with them when recommending custom development options to you, our valuable customer. Check out our latest post to learn more.

Blocks for AffiliateWP

Blocks is a new free add-on for AffiliateWP that adds ten blocks. It provides an improved experience over shortcodes when using the WordPress block editor.

Two new Payouts Service enhancements

We have rolled out two new Payouts Service enhancements to make things easier (and cheaper); Pass processing fees to affiliates and Enhanced global payouts. Learn more about how they work in our latest post!

An affiliate program management starter guide for newbies

One of the biggest misconceptions about running an affiliate program is that it’s a passive endeavor. The truth is, there are many components that require ongoing maintenance, communication, creativity, time, and effort. In this post, we’ve put together a guide to help you get started and keep track of everything you need to manage as a new affiliate program owner.

3 benchmarks that indicate your affiliate program is doing well

We’ve previously discussed tracking and measuring your affiliate program, but what are some of the biggest indicators that your program is doing particularly well? In this post, we look at 3 benchmarks that you can use for reference!

Affiliate giveaways: 3 ideas for mobilizing your affiliates

Acquiring affiliates is just one piece of the puzzle – inspiring them is where you really start to see results! In this post, we take a look at 3 affiliate giveaway ideas that you can use to mobilize your affiliates and take your affiliate program from zero to 60.

AffiliateWP 2.5 now available!

AffiliateWP 2.5 is here, and it comes with improvements to sales reporting. It comes with six new sales metrics that will help you understand how your affiliate program impacts your sales.

Customer showcase: Prevent Direct Access

It’s time to shine the spotlight on our customers! For this edition of our new Customer Showcase series, we talked with Prevent Direct Access co-founder David Hg to learn more about how he and his team leveled up using AffiliateWP.

6 things you can learn from your affiliate program competitors

Adding affiliate marketing to your existing business can be extremely lucrative, but if you want to maximize your results, it’s important to stay aware of what’s working – and what’s not. In this post, we look at 6 things you can learn from your affiliate program competitors, so you can optimize your own program for success.

Pitfalls of influencers as affiliates and how to avoid them

Influencer marketing is huge and it’s speeding toward a $5+ billion dollar industry. For businesses who recruit influencers as affiliates, this can certainly help to grow a customer base rapidly. However, there are some pitfalls to watch out for! In this post, we talk about what they are, and why it’s important to recruit influencer affiliates who are the real deal.