[New] Charitable Integration for Affiliate-Driven Donations

Struggling to get enough visibility for your donation campaigns? Are you relying solely on organic traffic or one-time promotions to bring in donors?
Many nonprofits face the same challenge. Limited reach often means fewer donations, even when the cause deserves more attention. It can feel like your fundraising potential is capped by how many people you can personally reach.
Now imagine turning your biggest supporters into active promoters who share your campaigns, drive donations, and help grow your impact.
That’s exactly what the new AffiliateWP + Charitable integration makes possible.
Charitable is a powerful WordPress donation plugin that helps nonprofits raise funds directly from their websites. With AffiliateWP + Charitable, you can track and reward affiliates who promote your Charitable donation campaigns.
The integration works with both Charitable Lite and Charitable Pro, so you can track affiliate-driven donations no matter which version you use.
Connecting Charitable to AffiliateWP
Getting started is simple. Once you have the Charitable plugin installed and activated on your WordPress site, AffiliateWP will automatically detect it.
To enable the integration, go to AffiliateWP » Settings » Integrations and check the box next to Charitable, then click Save Changes.

For more details on setup, check out our Charitable integration guide.
This quick connection means you can focus on growing your fundraising and donation campaigns while AffiliateWP tracks every referred donation behind the scenes.
Track Donation Referrals and See What’s Working
Once you’ve enabled the Charitable integration, setting up referral tracking for your campaigns is quick and intuitive. Simply open any of your Charitable campaigns (or create a new one), head to the Marketing tab, and select AffiliateWP.

From there, you can set a custom referral rate and choose a rate type; either a flat amount or a percentage of the donation. These campaign-specific settings override your global referral rate, giving you full flexibility to reward affiliates differently based on your goals.
Referral tracking is automatically enabled for new campaigns, so you can start rewarding affiliates right away. And if you ever need to pause referral tracking for a particular campaign, it only takes a single click to disable it.
We’ve also updated the legacy campaign builder to include the same referral rate options, ensuring full compatibility across all versions of Charitable.

View Donation Referrals Directly in Your Dashboard
Inside your AffiliateWP Referrals screen, you’ll see each donation logged automatically. In the Reference column, you’ll find the donation ID from Charitable, which makes it easy to link every referral to the corresponding donation record.
Clicking on this ID opens the full referral details screen.

And when it’s time to reward your affiliates for promoting your donation campaigns, you can pay them directly from AffiliateWP using Stripe Payouts. This built-in feature lets you send affiliate payouts securely and instantly without leaving your WordPress admin.

Everything you need to manage your Charitable donation campaign referrals and affiliates is built right into AffiliateWP.
You can:
- Track affiliate-driven donations in real time
- Review detailed referral data in Reports
- Handle affiliate payouts securely with Stripe Payouts
Whether you’re running multiple donation campaigns or just getting started with affiliate marketing, the AffiliateWP + Charitable integration makes it simple to grow your audience, build awareness, and raise more for your cause.
FAQs About Your AffiliateWP + Charitable Integration
Affiliate-driven fundraising allows your supporters to become affiliates who promote your Charitable donation campaigns. When someone donates through their referral link, AffiliateWP tracks the donation and rewards the affiliate with a commission or incentive you define.
Yes. Make sure the Charitable plugin is installed and activated on your WordPress site before enabling the integration in AffiliateWP. Once it’s active, AffiliateWP will automatically detect Charitable and start tracking referred donations.
Yes. Each Charitable campaign includes settings where you can enable referrals and define a custom referral rate. This allows you to offer higher incentives for specific campaigns or match commissions to your fundraising goals.
The AffiliateWP integration works with all versions of Charitable, including Charitable Lite and every paid plan available on the Charitable website. No matter which version you use, AffiliateWP can automatically track referred donations and reward your affiliates.
Yes! With Stripe Payouts built into AffiliateWP, you can send affiliate payments securely and instantly. It’s a simple way to reward affiliates who help drive donations to your campaigns.
Ready to Grow Your Donations with Affiliates?
With AffiliateWP + Charitable, you can track donations, reward affiliates, and grow your nonprofit’s impact.
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