How do I generate an affiliate referral link/URL?

Affiliate referral links are essential for tracking and rewarding affiliates for their efforts. These links include the affiliate’s unique ID or username appended to your website URL, ensuring accurate tracking of visits and conversions. Whether it’s a sale, form submission, or any other conversion action, AffiliateWP makes it easy for affiliates to generate and share referral links seamlessly.

In this guide, we’ll explore three simple methods for creating affiliate referral URLs, how affiliates can share them effectively, and answers to common questions about referral links.

Affiliates can create their referral URLs through the following methods:

Manually Adding an Affiliate ID

Affiliates can append their unique affiliate ID to the end of any URL on your website. For example:
http://alfsflowersandgifts.com/product-1/?ref=123.

This method works for any page or product on your site. Learn more about the various formats of affiliate URLs in the Affiliate URLs documentation.

Using the Affiliate Area

Affiliates can log in to the Affiliate Area and generate referral URLs by entering the desired page URL into the Page URL field and clicking the “Generate URL” button. This provides an easy, error-free way to create tracking links.

As a site administrator, you can create referral links for your affiliates by appending their affiliate ID to URLs on your site. Sharing pre-generated links is particularly helpful for new affiliates who may need guidance with formatting.

Affiliates can promote their referral links in numerous ways, including:

  • On their website or blog: Affiliates can embed referral links in blog posts, product reviews, banners, or other content.
  • On social media platforms: Sharing referral links on Facebook, Instagram, Twitter, or LinkedIn is a popular choice for affiliates.
  • Through email campaigns: Affiliates can include referral links in their email newsletters or marketing campaigns.
  • Offline methods: Using printed materials or QR codes to distribute referral links can expand their reach beyond the digital realm.

To ensure proper tracking, affiliates should confirm their referral links are formatted correctly and use tracking parameters if needed for campaign tracking. For more details, refer to the Sharing Affiliate Referral URLs/Links documentation.


That’s it! Affiliate referral links are a vital tool for tracking affiliate activity and rewarding their efforts. By providing multiple methods for link generation and clear guidelines for sharing, AffiliateWP ensures affiliates can promote your website or products effectively. Whether it’s manually appending their ID, using the Affiliate Area, or utilizing pre-generated links, affiliates have all the tools they need to succeed.