How a Translation Company Grew 15% Using AffiliateWP’s Multi-Tier Commissions

Finding the right translators for certified documents can be hard. 

That’s why Idiomatic USA, a translation company that works in over 100 languages, wanted to partner with notaries and apostille agents.

But they had a problem: no way to manage these partnerships.

Daniel Creus from Idiomatic USA chose AffiliateWP to build their first affiliate program. In just three months, they:

• Increased revenue by 15%
• Signed up half of their yearly target affiliates
• Connected with notaries and apostille agents across the country

Here’s how they did it with AffiliateWP.

Meet Idiomatic Affiliates

Idiomatic Affiliates is the innovative affiliate program of Idiomatic USA, a professional translation company founded in 1996. 

While Idiomatic USA offers translation services in over 150 language combinations, Idiomatic Affiliates is their solution to expand their reach and empower partners to earn while promoting quality translation services.

What sets Idiomatic Affiliates apart:

• Generous Commission Structure: Affiliates earn a substantial 20% commission on every sale they refer, for the entire lifetime of the customer.
• Diverse Target Audience: While open to anyone, the program primarily focuses on notaries and apostille agents, creating a natural synergy with translation services.
• Comprehensive Support: Affiliates receive access to ready-to-use promotional materials, banners, and customized links to make sharing easy.
• Industry Expertise Backing: Leveraging Idiomatic USA’s in-depth understanding of legal, financial, and technical translations, affiliates can confidently promote high-quality services.
• User-Friendly Platform: An intuitive dashboard makes it easy for affiliates to manage orders, track commissions, and access resources.

But with such an ambitious program comes unique challenges.

One question is: how do you maintain quality and consistency across a growing network of affiliates while expanding your reach?

The Challenge of Managing Affiliates

Before implementing AffiliateWP, Idiomatic Affiliates faced significant challenges in managing their affiliate program. 

They had no system in place, making it difficult to track and manage affiliates efficiently.

One of the main challenges was managing and tracking the performance of multiple affiliates, especially given the diverse nature of their target affiliate base. 

Without a simplified process, the manual workload was overwhelming, and the risk of errors was high.

Idiomatic Affiliates needed a powerful tool to handle these tasks:

• Efficiently track and manage affiliate activities
• Provide detailed analytics and performance insights
• Facilitate the registration and management process for affiliates

So, they needed a solution that could help them build and scale their affiliate program from the ground up.

How Idiomatic Affiliates Transformed Their Affiliate Program with AffiliateWP

Idiomatic Affiliates started using AffiliateWP to create and manage their first-ever affiliate program. The results were immediate and impressive.

“Since implementing AffiliateWP, we have found the platform to be extremely user-friendly and comprehensive, allowing us to efficiently track and manage our affiliates with ease,” says Daniel Creus from Idiomatic Affiliates.

Expanding Reach Through Multi-Tier Networks

The Multi-Tier Commissions addon proved transformative for their business model. 

This feature enabled Idiomatic Affiliates to tap into extensive networks of notaries and apostille agents. 

Speaking about the Multi-Tier Commissions addon, Daniel explains, “It has facilitated not only the growth of our income but also the generation of additional revenue for our affiliates, creating a win-win situation.”

Simple Implementation

Integration was seamless, even for their team with limited technical expertise. 

“We were able to get everything up and running in a very short time, which allowed us to focus on promoting and optimizing our affiliate program,” Daniel notes.

The detailed analytics and reporting tools provided valuable insights into affiliates’ performance and overall program effectiveness.

Results

Within just three months of implementation, they achieved remarkable results:

• Achieved over 50% of annual affiliate registration target in just 3 months
• Increased revenue by 15%

“Since launching our affiliate program with AffiliateWP, we have seen a substantial increase in engagement and performance from our affiliates,” says Daniel.

The detailed analytics and reporting tools provided Idiomatic all the valuable insights into affiliates’ performance and overall program effectiveness.

As Daniel explains, “The intuitive dashboard and easy-to-navigate platform have empowered our affiliates to actively promote our services, resulting in higher conversion rates.”

Takeaways

Want to replicate Idiomatic Affiliates’ success with your affiliate program? 

Here are key strategies based on their experience with AffiliateWP.

Top 3 Strategies to Follow

• Leverage multi-tiered affiliate structures to expand your reach. Idiomatic Affiliates’ success hinges on tapping into existing networks. As Daniel Creus notes, “The Multi-Tiered affiliate option has enabled us to tap into the extensive networks of notaries and apostille agents, allowing us to expand our reach significantly.” Consider how you can structure your affiliate program to encourage affiliates to bring in other affiliates, creating a network effect.

• Choose AffiliateWP for user-friendly affiliate management. A key factor in Idiomatic Affiliates’ success was AffiliateWP’s ease of use. “The intuitive dashboard and easy-to-navigate platform have empowered our affiliates to actively promote our services,” says Daniel. With AffiliateWP, your affiliates can easily join and track their progress.

• Use detailed analytics to drive continuous improvement. Idiomatic Affiliates leveraged AffiliateWP’s analytics capabilities to refine their program. “The detailed analytics and reporting tools provided by AffiliateWP have given us valuable insights into our affiliates’ performance and overall program effectiveness,” Daniel explains. Regularly analyze your data to identify trends and opportunities for optimization.

Common Pitfalls to Avoid

• Delaying Program Launch: Idiomatic Affiliates had no program before implementing AffiliateWP. While they’ve seen great success, starting sooner could have accelerated their growth. If you’re considering an affiliate program, start now with AffiliateWP, even if on a small scale.

• Relying on Manual Tracking: Before AffiliateWP, Idiomatic Affiliates “lacked any system to manage affiliates.” Manual processes lead to errors and inefficiencies. Start using AffiliateWP from the start to automate tracking and reduce mistakes.

• Insufficient Affiliate Support: While basic resources and marketing materials are essential, consider enhancing your AffiliateWP program with regular training sessions, personalized support, or an affiliate community to maximize engagement and performance.

Summary

Idiomatic Affiliates needed a way to manage their affiliate program. 

They chose AffiliateWP and its Multi-Tier Commissions feature to build a strong network of affiliates and grow their business.

“By leveraging AffiliateWP, we have been able to build a robust and scalable affiliate program that not only drives our business growth but also adds significant value to our affiliates,” says Daniel Creus from Idiomatic USA.

Want to grow your affiliate program?